A couple of Saturdays ago, we launched a flagship event in Toronto called a Green Beauty Night. What is green beauty? This term is thrown around so flippantly, but what makes a product truly sustainable? Is natural synonymous with ‘green’? Should we be looking to certifications and non-governmental organizations for insights about our products? What are some of the metrics we should be looking to when calling a product green? Featured on the panel was Christian Euler from Phycus Biotechnologies, Jenise Lee from CertClean, Dayna Stein from Bare Market and myself.